The Windshield View: Leading Indicators
Are you driving your business by looking in the rearview mirror?
Most leadership teams spend their meetings reviewing Lagging Indicators – revenue, profit, and items that happened 30 days ago. While important, these numbers are history. You can’t change them.
To gain a true Pulse on your business, you need Leading Indicators.
Leading indicators are the activity-based metrics that predict your future:
✅ Outbound calls made this week (predicts next month’s sales).
✅ Units produced today (predicts next week’s revenue).
✅ Error rates in operations (predicts next quarter’s churn).
When you have a weekly Scorecard of 5 to 15 leading indicators, you stop reacting to the past and start predicting the future. If a number is off-track on Tuesday, you can solve the issue during your Level 10 Meeting on Wednesday…long before it hits your P&L.
Stop guessing. Start predicting.

